Cash flow problems sink more businesses than a lack of profit. You can be profitable on paper and still run out of cash to pay staff or suppliers. Forecasting fixes that.
What Is Cash Flow Forecasting?
It’s a projection of money coming in and going out of your business over a set period — typically the next 12 months — built from your actual trading patterns.
Why It Matters
- Spot cash shortfalls months before they happen
- Plan confidently for hiring, equipment, or expansion
- Negotiate better terms with suppliers and lenders
- Reduce financial stress and reactive decision-making
How to Build a Simple 12-Month Forecast
- List all income sources — sales, recurring contracts, expected new business.
- List fixed costs — rent, salaries, subscriptions, loan repayments.
- List variable costs — stock, seasonal expenses, one-off purchases.
- Map it month by month — not just an annual total.
- Review monthly — update forecasts against actual results.
Common Mistakes to Avoid
- Forecasting once a year and never updating it
- Ignoring seasonal dips in revenue
- Not accounting for late-paying customers
- Mixing personal and business cash flow
When to Bring in Help
If you’re spending more time worrying about cash than running your business, it’s time for a proper forecast — not a guess. NovTax builds rolling 12-month forecasts tied to your real numbers, reviewed monthly.
Get a cash-flow forecast built around your business. Book a consultation.

